If website visitors are reading your product pages, they are in a "consideration" mindset, meaning they are actively researching your products, Case studies on advertising strategies with an intent to buy. We used this to help our promotion process and pitched publishers by highlighting information related to their state.
Our social media cover photo templates should help you with this! Nowadays, 9 out of 10 people are looking at online product reviews, posts on social networks, and so on before making a purchasing decision. Times of India-The Newspaper Product The Times of India as a newspaper offers a buffet of contents spread over a diverse range of interesting.
Suggest an advertising campaign for Times of India covering the objectives, message and media decisions? Plus, we knew content tied to a geographic area would catch the attention of regional publishers.
The Strategy Curiosity and pride are two high-arousal emotions that often incite social sharing. Having customer quotes placed strategically on these pages is a great way to push them over the line and further down the funnel. And how can you squeeze the most value out of them?
It represents the growing influence of Indian middleclass and the value of English education in the country. The campaigns attracted more than 12, featured stories and 1.
There is a strong emphasis on encapsulating news in lucid info graphs and illustrations. More readers chose times of India because it give them more for less. Fortunately, we can look at content marketing case studies to fully understand the process and its value. TOI embraced technology in earnest in the whole value chain.
It is based on twin thrust of editorial value additions and audacious pricing. The Strategy Marvel-based movies are leading box offices, and comic conventions are more popular than ever; we wanted to capitalize on those trends. Case studies make for perfect social sharing material. We turned this data into a series of charts broken down by the type of place and the actual location where the photo was taken and shared some of the best Instagram photos in the story.
Including quotes on product pages is especially interesting. Eloqua needed to stand out against a whole lot of noise, and the way they succeeded was increasing employee contributions, and management buy-in. Being acutely aware of trends and quick to create content that would maximize on big sports themes, match-ups, and player stories.
Developing content that would be relevant to a wide audience by relating to pop culture and trends. Fanatics The Strategy Fanatics, a sports e-commerce website, wanted to offer its audience more reasons to visit and engage with its brand.
It is the reigning king in most of the cities in India. Structure on that page is key: The map infographic connected popular Marvel characters to their homelands by showing their birthplaces across the world.
A marketing automation company which focuses on highly-regulated industries, this marketing case study includes particular insight on how the company leveraged strategic partners to create more content, and set goals.Home» Case Studies» Marketing Strategies / Strategic Marketing Case Studies Marketing Strategies / Strategic Marketing Case Studies In case you are not able to complete the transaction successfully, please send an email to [email protected] See 10 real examples of how content marketing can impact your bottom line in these Fractl content marketing case studies.
10 Case Studies That Show the Real Impact of Content Marketing. Fractl August 24, As these content strategy case study examples show, even one campaign can yield powerful results when properly.
Case Studies: Advertising. Access thousands of our advertising online marketing resources here. Select any of the popular topics below to narrow your search. Case Study: Advertising Strategies of The Times of India The Times of India (TOI) is one of the leading newspapers in India.
It is the largest circulated English newspaper in. Innovative and creative marketing strategies are imperative to the success of a brand.
The best lessons are learned through experience and AMA's Case Study Library offers you insights and practical solutions from a wide variety of companies and industries. Within these case studies you will find. Advertising case studies and case histories The world’s best media strategies.
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